After many years of invention, the Lego brick still fascinates the most unruffled, cool adult. Those construction bricks make lego fans nostalgic about those early days, when they used to spend long hours playing with them, building their own wonderland. The bricks were the continual foundation of creativity, crafting their own fairyland. Many of the lego fans who used to toy with Lego bricks in childhood are probably pursuing a different profession. But at heart, they are AFOL (Adult Fan of Lego). Sometimes the imprisoned child wants to come out and manifest the imagination and creativity through those Lego bricks. Some people might consider those bricks as toys of a child, but the growing regiment of adult fans speaks otherwise.
Bricklink – link with others
Several members of this online marketplace are ardent collectors, master builders, sculptors, and self-proclaimed Lego brick addicts. Nathan Sawaya, a former lawyer, hosts exhibition world over in the name of” Art of the Brick”, to exhibit his unfathomed creativity and inventiveness. Creativeness and imagination pour out of you when you fiddle with those bricks, and a masterpiece is sculpted effortlessly. To the joy and ecstasy of adult fans, Lego has obtained an online platform in the name of “BrickLink,” where you can buy and sell extraordinary pieces at the unrevealed sum. This online platform gives the opportunity to interact with other adult fans and with the universally acclaimed company, Lego.
The company registered revenue of DKK (Danish Krone Regional Currencies) 36.4 billion in 2018, which is 4% up from DKK35 billion from the preceding year. Though it is not disclosed how much is attributed by AFOLs, the conquest of BrickLink gives some hint.
There are 800,000 registered members from over 200 countries on this digital platform. Out of which 83,000 comes from the United Kingdom.
It is rare to find a product which is as popular as it used to be 65 years ago. A lot of AFOLs have created their own blogs, which attracts thousands of visitors per day. Lego has inspired creativity. For example, Technicstory website is one of those. Here you will find in-depth reports and reviews about Lego related products and sets.
Lego bricks are a tool with which you construct your own world. It is a vent for your imagination and craftsmanship to ooze, to cope with everyday stress. The book “Build Yourself Happy: The Joy of Lego Play,” published by DK, teaches you how to explore ingenuity, mindfulness, and, in the process, unwind and relax. Playing with Lego bricks can become a meaningful hobby, which makes you a more balanced, optimistic, and improved well being. You create a world where you can run off from everyday humdrum.
The research revealed many LEGO fans have quitted their profession to run Lego workshops. Some of them even hosted television shows, where enthusiasts participated to exhibit their impressive creations. The show “Lego Masters “was aired on Channel 4 in 2017 initiated by Nate Dias and Steve. A full-size typewriter with operational keys, popping up and down, was a small but momentous creation featured in the show. A total of 200,000 bricks was used and it took 10 days to build that master craft. It is possible to create multi-dimensional structures with Lego bricks. Once you have Lego bricks in hand, you refuse to be an adult, and the child within comes out.